Welcome to Alive in the Middle

About me Tara image

My name is Tara and I’m a 40 something single mama living in Western Australia with my 3 kids, 2 cats and a very naughty beagle.

My career background has mostly involved wedding and event planning, but I’m a bit of a jack-of-all trades, having also worked in admin, sales, retail and hospitality.

I’m finding now, though, as so many of us have, is that employers and society in general seem to consider 40+ women to be “on the shelf” when  nothing could be further from the truth!  We have more to offer now than we ever have, and that is what has inspired this blog.

I want us to embrace this stage of our lives, to celebrate what we have done and learned, and to have a hell of a lot of fun planning what we want to learn and do next.  No one is putting me on any shelf, girlfriend, I’m just getting warmed up, so pull up a chair, pour yourself a cocktail and let’s celebrate being Alive in the Middle!

Our Mission

To empower women to embrace life after 40 with mind, body, soul and as much laughter as possible.


Nobody grows old merely by living a number of years. We grow old by deserting our ideals. Years may wrinkle the skin, but to give up enthusiasm wrinkles the soul.”  

Samuel Ullman




Last updated: September 20, 2017

The information contained on http://aliveinthemiddle.com website (the “Service”) is for general information purposes only.

Alive In The Middle assumes no responsibility for errors or omissions in the contents on the Service.

In no event shall Alive In The Middle be liable for any special, direct, indirect, consequential, or incidental damages or any damages whatsoever, whether in an action of contract, negligence or other tort, arising out of or in connection with the use of the Service or the contents of the Service.

Alive In The Middle reserves the right to make additions, deletions, or modification to the contents on the Service at any time without prior notice.

Alive In The Middle does not warrant that the Service is free of viruses or other harmful components.

Affiliate disclaimer

This affiliate disclosure details the affiliate relationships of Alive In The Middle with other companies and products.

Some of the links are “affiliate links”, a link with a special tracking code. This means if you click on an affiliate link and purchase the item, we will receive an affiliate commission.

The price of the item is the same whether it is an affiliate link or not.

Regardless, we only recommend products or services we believe will add value to our readers.

By using the affiliate links, you are helping support the Service, and we genuinely appreciate your support.


Affiliate advertising programs that the Service uses are:

Amazon Services LLC Associates Program

Alive In The Middle is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com or endless.com, MYHABIT.com, SmallParts.com, or AmazonWireless.com. Pages on this Service may include affiliate links to Amazon and its affiliate sites on which the owner of this Service, Alive In The Middle, will make a referral commission.

Commission Junction



– Updated September, 2017

This following document sets forth the Privacy Policy for the Alive In The Middle website, http://aliveinthemiddle.com.

Alive In The Middle is committed to providing you with the best possible customer service experience. Alive In The Middle is bound by the Privacy Act 1988 (Cth), which sets out a number of principles concerning the privacy of individuals.

Collection of your personal information

There are many aspects of the site which can be viewed without providing personal information, however, for access to future Alive In The Middle customer support features you are required to submit personally identifiable information. This may include but not limited to a unique username and password, or provide sensitive information in the recovery of your lost password.

Sharing of your personal information

We may occasionally hire other companies to provide services on our behalf, including but not limited to handling customer support enquiries, processing transactions or customer freight shipping. Those companies will be permitted to obtain only the personal information they need to deliver the service. Alive In The Middle takes reasonable steps to ensure that these organisations are bound by confidentiality and privacy obligations in relation to the protection of your personal information.

Use of your personal information

For each visitor to reach the site, we expressively collect the following non-personally identifiable information, including but not limited to browser type, version and language, operating system, pages viewed while browsing the Site, page access times and referring website address. This collected information is used solely internally for the purpose of gauging visitor traffic, trends and delivering personalized content to you while you are at this Site.

From time to time, we may use customer information for new, unanticipated uses not previously disclosed in our privacy notice. If our information practices change at some time in the future we will use for these new purposes only, data collected from the time of the policy change forward will adhere to our updated practices.

Changes to this Privacy Policy

Alive In The Middle reserves the right to make amendments to this Privacy Policy at any time. If you have objections to the Privacy Policy, you should not access or use the Site.

Accessing Your Personal Information

You have a right to access your personal information, subject to exceptions allowed by law. If you would like to do so, please let us know. You may be required to put your request in writing for security reasons. Alive In The Middle reserves the right to charge a fee for searching for, and providing access to, your information on a per request basis.

Contacting us

Alive In The Middle welcomes your comments regarding this Privacy Policy. If you have any questions about this Privacy Policy and would like further information, please contact us by any of the following means during business hours Monday to Friday.

E-mail: tara@aliveinthemiddle.com